Cutting Myself Off. How I Went 24 Hours Without Facebook, Twitter, and LinkedIn.

Social media makes peoples lives look like an iceberg. You see all the highlights/tip of someone’s day because that’s what makes them look great. But you don’t see the small things/the part that’s underwater.beach-clouds-hotel-60217

Seeing the highlights of someone’s day can make you feel like other peoples lives are so great and yours looks like crap in comparison. You see perfect vacation pictures like this even though that’s the one good picture they took and the rest were crap.

That’s one of the reasons why one of my professors suggested I try and go 24 hours without going on Facebook, Twitter, and LinkedIn. I would go on these websites and see my friends/classmates vacation pictures, status updates, and other stuff. I’d then start to feel envious about my friends/classmates because I’d see that so and so got an awesome new job. Meanwhile, I’m still a grocery clerk at Food Basics.

So on Tuesday, June 11th at 10:10 am I deleted the Facebook App on my phone and tried to go 24 hours without checking Facebook, Twitter, and LinkedIn. These are three things I noticed while going 24 hours without checking these

Force of Habit

As soon as I deleted the app on my phone I found myself pulling it out of my pocket to try and check Facebook, I then had to remind myself that the app was deleted from my phone. Even when I was on my laptop there’d be times when I typed in into my Google Chrome Search Bar. It made me realize how much of a habit checking my Facebook account was.

During, my 24 hours I forgot that my Twitter and LinkedIn accounts even existed. So was never tempted to check them.

Didn’t really miss much

After my 24 hours was up I checked my Facebook, Twitter, and LinkedIn to find out that I didn’t get any messages. At first, I was worried that I would miss messages from my friends and family if I didn’t check my Facebook for 24 hours. But I didn’t miss a thing. I came back to the same old stuff.


24 Hours doesn’t seem like a lot, but it sort of is.

I know 24 hours doesn’t seem like a lot to most people. But, for me a millennial it’s kind of hard. Social media is so ingrained into our lives, it feels like it’s really hard to escape at times.


Has social media made you envious of your peers? If so how did you handle it? Do you also feel that social media in this day and age is hard to escape from?


If you’ve felt the same I felt about social media leave a comment and have a nice day.

What I learned from Hubspot Content Marketing.

Alexander is a very creative person, he likes to draw, make videos, voice actor and that’s not even scratching the surface. One way I’d like to mix my marketing skills and my creative skills is through content marketing. Whether it be making dank memes, recording podcasts or writing blogs.

During my winter semester, there was a class called “Emerging Trends in Marketing Class”. This class allowed us to become certified in an area of digital marketing. These certifications helped us develop marketing practices that we want to develop. I chose to take the Hubspot Content Marketing course and these are three things I learned:

  1. Entertain first, advertising second.

Nobody likes to feel like their being advertised to because it makes them feel like a cash machine instead of a human. People like to be entertained, whether you make’em laugh, cry or at least feel something. Which is why good content should entertain first and advertise second. People will listen to you if you entertain them and you will bore them to tears if you try and advertise to them.

3. How to be an effective writer.

Effective writing should be clear, concise and not boring. Confusing and boring writing will make the reader not want to finish your blog. antique-beverage-cup-958164Avoid using anagrams as well because not everyone knows what they mean.

3. Why does your brand do what it does?

Everyone likes a good story.

Why? because stories help us connect and relate to people. If your brand has a good why then, people will connect to it because they might share the same values that you do. If your brands why is to change the world and make people happy than that’s something people can get behind.

ask-blackboard-356079But if your brands why is to make money than that’s not a very good why. It makes you seem selfish and uncaring. Now don’t get me wrong I understand that’s the whole point of a business. Businesses need money in order to stay afloat, but you should at least try and disguise the fact.

So what’s the “why” of your business or brand? Have you ever taken the Hubspot Content Marketing certification? If so did it help with your content creation process?


If you liked this blog then please leave a comment.


Virtual Reality and the future of Sex. SFW

In my Emerging Trends in Marketing class, we had to present a marketing industry that piqued our interest or curiosity. The topic I chose was virtual reality and video games. But one of my classmates chose virtual reality when it comes to sex including pornography.

The hyperlink is linked to an article that explains it in more detail. So yes it’s safe to click on. My classmate than discussed how Pornhub was getting into the virtual reality business by developing a new kind of content that would work with your virtual reality headset.

For some reason, this topic piqued my interest and it made me think of a lot of questions. These are some of the questions I thought of.beautiful-computer-face-834949

Will we stop having sex in the future?

Hell no it’s in our nature as animals to “reproduce” as much as possible. I see this as more of a curiosity than a replacement for sex. Even if people stopped having sex for pleasure because of virtual reality we would still need to have sex for reproduction. Science hasn’t come that far where they can grow a human being from an egg….yet.

adults-barefoot-bed-1246960Will virtual reality become an alternative to real sex?

I still say no because there is no way wearing a helmet can capture the real, intimate and unpredictable feeling of being with a human being. The key word is alternative I still see this as something to do if your alone and in the mood for something a bit more different than regular porn.


So what do you think of this topic? If virtual reality sex became easily accessible would you partake in it? Do you think access to virtual reality will make people want to have sex less?




The Next Step.

Over the course of my first year in Advertising and Marketing Communications at St. Lawrence College, I wrote quite a few blogs. These blogs covered a wide variety of topics including the power of persuasion in advertising, The Pursuit of Wow by Tom Peters, and Does Form Follow Function?

This specific blog post will be about what I learned about blogging, and myself during my first year at St. Lawrence. It will also talk about my feelings having written blogs to a global audience regularly, and any thoughts I have about continuing my blogging journey.

What did I learn?
While writing these blogs I learned how much of a challenge it is to try and integrate a hyperlink into every paragraph. It’s tough because you have to structure each paragraph so a hyperlink can be included.

What did I learn about myself?

I learned that I am incredibly critical and pessimistic about my writing for no reason, and I learned how to somewhat control that negative voice. People have always said to me that “you’re a great writer”, or “hey stop being so hard on yourself”. I try to cut myself some slack and ignore this voice in my head that tells me that I suck.

How do I feel?computer-desk-email-7112
I feel pretty confident in my ability to write blogs to a potential global audience. At first, I was terrified because of the thought of millions of people criticizing my work. But now that I’ve actually done it, I’ve gained more confidence. So now it feels pretty good.


Any final thoughts?

Well, I guess my final thoughts are that it was really fun to blog, and as I enter the world of advertising and marketing I hope to continue to blog about topics that inspire and interest me.

Do you enjoy blogging?

If so what’s your favorite topic to blog about?

I’d love to know what you’re favorite topic to blog about is.

Please leave a comment below and have an excellent day.

The Ethics of Persuasion in Cyberspace.

Just recently I listened to a podcast by Sam Harris and Zeynep Tufecki.  The topics covered in this podcast ranged from online behavior tracking to the ethics of persuasion and control of the consumer. The podcast discusses a lot of issues, but I’m only going to talk about one topic and that is persuasion.

Ethics of Persuasion.

This podcast made me think about the ethics of persuading people to do things they might not want to do. Which is funny because I am a student in Advertising and Marketing Communications.

The fact that I could persuade somebody to do anything kind of excites me, but at the same time it terrifies me.

It excites me in a way because it gives me a sense of power. If I canpexels-photo convince someone to do exactly as I say by using my own wit and personality, then I get a boost of confidence.  This boost of confidence makes me feel like I can do anything with the power of persuasion.


Could I persuade that woman I find attractive to go out with me? Could I persuade one of my friends to give me one of his french fries? All these scenarios are possible through the power of persuasion.


What terrifies me about persuasion is how it has been used in past to commit horrible acts.  Persuasion convinced generations of people to go to war and kill innocent people.


Have you listened to the podcast? If so what did you think of it? If you have an opinion on some of the topics brought up in the podcast or in this blog post please leave a comment below.

















My Pursuit of Tom Peters

51Fz-c5RWDL._SX323_BO1,204,203,200_So a book I’ve been reading recently is “The Pursuit of Wow!” written by Tom Peters. I first learned about this book from one of my professors in my Advertising and Marketing Communications program at St. Lawrence College in Kingston Ontario.

The reason why I chose to read this book is because the name caught my attention. “The Pursuit of Wow”, what is the “wow ” that Tom Peters is talking about and what are the steps I need to take in order to pursue this “wow”? If I read this book will I get this Wow?

Tom Peters covers a lot of different topics in this book ranging from hand written thank you notes, to philosophies on how to manage employees. Its a lot to take in and the book is written in a way that’s highly digestible. I learned that Tom Peters has a lot of things to say and he knows how to word these ideas and concepts in a way that anybody can understand.


I am about 3/4 of the way through the Pursuit of Wow! and I hope to more incredibly useful tips and tricks. Maybe I can apply some of the things I learned from this book and use them for my future career in advertising and marketing.

If you want to learn more about Tom Peters he has a Twitter account and his own personal website. The image of the cover is a hyper link to where you can buy the book on Amazon, just in case you’re interested in reading the book yourself.


So have you read the Pursuit of Wow? If so what did you think of it? Did you like it or did you dislike? Are their any other books written by Tom Peters that you’d reccomend?

If so leave a comment below and have a wonderful day

Bracing the Blockage



Do you hate ads? If so continue reading this blog post.


In this blog post, I will be discussing the concept of Ad Block. For those who don’t know Ad Block is an extension that you can download onto browsers like Chrome, Firefox, Internet Explorer, etc. This extension will block all ads on your browsers.

Hate pre-roll ads before youtube videos? Install Ad Block. Do you go to websites that have pop up ads that may contain viruses? Install Ad Block and then never see pesky ads online ever again.


The topic of Adblock recently came to my mind with this article from Business Insider.  The article discusses how the latest update to Google Chrome will add a built-in ad blocker. As an Advertising and Marketing Communications student, this made me think. How do I get past ad block? How do I create ads that people will see online? If people are using Ad Block on their browser


There are many reasons why people use ad block and here are two of them.


Ads are annoying.

People don’t like ads and they find them annoying. This is one of the reasons why people use ad block, and I understand this. I don’t mind seeing a five-second ad on a Youtube video. But I hate seeing the same ad over and over again, before almost every Youtube video I watch.


Pop Up ads contain viruses.

In my opinion pop up ads are incredibly obnoxious. Depending on the websites you go to, some of these pop-up ads may contain viruses. You might be on a certain type of website, and you might get a pop-up ad that says “your computer has a virus, please download this security software”. I can tell you from personal experience that it’s a really bad idea. But some people still fall for it, and I guess that’d be a good reason to install ad block.


The arguments for Ad Block include advertisements are annoying, and some pop-up ads contain viruses. But what about the arguments against ad block?


Small Website might lose money.

The main argument against the use of ad block is that smaller website might lose money. I’m not talking about gigantic websites like Google, or Amazon. I’m talking about smaller websites that rely on ad revenue in order to make money. Some of these websites lose money because people use ad block.Some websites,  prevent you from entering their website unless you disable ad block.



Do you use ad block? If so what’s your reason for doing so? Do you think people would still use Adblock if ads were “better”? Can you think of any ways that advertisers can get past Adblock?


If so leave a comment below.

Hello World.

I am new at this whole blogging business. An assignment in Frank Armstrong’s Writing for Marketing Communications class inspired me to write this specific blog 20180201_130008 (2)post. In this blog post, I will be reflecting on three essential aspects of writing an effective blog post. I will also be reflecting on my feelings about writing regularly to a global audience.


An attention-grabbing headline

A generic headline such as “My first blog” or “blog #1,”, isn’t going to catch someones attention because they sound generic. A compelling title grabs peoples attention and it makes them want to click on the blog.


Add personal experience or personal images

Adding personal experience to your blog gives it your own personal touch. Adding a personal touch to your writing makes it more human. If the writing sounds more human than the reader will relate to it more and understand it. If the writing sounds robotic than the reader will get bored and click on something else.


Make it digestible with short paragraphs and sentences


Whenever I read a book and I see a great big wall of text, I get intimidated. The reason why is because while I’m reading my eyes get lost and I start to lose my place. I prefer shorter paragraphs because it’s easily digestible and I don’t lose my place. People reading your blog prefer smaller bite-sized paragraphs, that way people won’t get intimidated and actually read your blog.


The thought of millions and millions of people possibly seeing my blog terrifies me. The reason why is because those people will be judging and criticizing my writing. What if the person doesn’t like this post and they leave a nasty comment? I know from personal experience making Youtube videos that a nasty comment can really affect your self-esteem. I used to get comments saying “your videos suck” and “your voice sounds annoying”. These comments made me feel like crap, but they actually helped me appreciate the positive feedback. Every once in a while when a person would leave a comment like “great video” or “this video made me laugh”, then I’d get a boost of confidence. Posting content online for people to see requires a very thick skin to criticism. But its worth it, in the end, to see people enjoy the content you produce.

Were you nervous about posting your first blog?

If so leave a comment and tell me any tricks and tips for new bloggers.








Does Form Follow Function the unanswered question of use over design.

Does form follow function? This question has been debated about by architects for centuries. The meaning of form follows function is that the shape of an object or building should reflect its purpose. This blog post will discuss my opinion on whether or not form should follow function?


I believe form follows function when it comes to architecture. But when it comes to an object that’s where things get tricky. For example, the purpose of a pair of mittens is to keep my hands warm, so the design of said mittens should reflect its purpose. I agree with the statement form follows function because if the design of an object doesn’t reflect its purpose than in my opinion that object is useless. Let’s say you design a house and you design the front door to be four feet off the ground without a staircase for some reason. This design contradicts the function of a front door.


According to an article from the New York Times, form follows function is on the demise because of newer technologies. Alice Rawsthorn a writer for the New York Times argued that the design of the iPod Shuffle doesn’t reflect form follows function because its design doesn’t reflect its multiple uses. With objects like the iPod Shuffle, things can get a bit complicated. The reason why I think its complicated is because the iPod Shuffle has many different uses besides just play music. It would be impossible for the design of the Shuffle to reflect all its different purposes. But I think its design does reflect its most important purpose and that is to be a portable music device. The Shuffle is small so it can fit into your pocket, and it has a lot of memory so it can store all of your favorite albums.


If the design of the Shuffle failed at being a portable mp3 player then I would consider the design to be a failure because it doesn’t do what its supposed to do. Design your product or building to be useful, before making it look cool. Garbage that is covered in glitter still looks and smells like garbage. Should form follow function or does function follow form?